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Event Details
Everyone's heard of using social media platforms such as Facebook, Twitter, YouTube, LinkedIn and Blogging to keep in touch with friends or to make new ones. Did you know you could leverage social media channels for your business strategies too? The sky is the limit to reach the masses when using social media. Now you can learn how to leverage social media to manage your partner ecosystems.
At this networking luncheon, you will learn:
- How to select and leverage social media platforms to expand your partner ecosystems and create online collaborative communities.
- Where to find your potential partners in the social media landscape.
- What strategies to use to engage with current and prospective partners.
- How to curate high value content and sources…and present at the right time.
- What not to do with social media channels—“pitfalls to avoid.”
COST
(Includes: Meeting, meal, beverage)
ASAP Members: $35 preregistration
Non-ASAP Members: $40 preregistration
REGISTER EARLY as space is limited! Advanced online registration for this special event closes on Monday, July 12, 2010, at noon.
AGENDA
11:30AM-11:45AM: Check In and General Networking
11:45AM-12:45PM: Tabletop Networking & Presentation (lunch served during this time)
12:45PM-1:00PM: Q&A and Wrap Up
ABOUT THE PRESENTER
Tatyana Kanzaveli, CEO of Social CRM World, has broad experience in sales, marketing and business development, technology and professional services. She has held executive roles in a number of start-ups and large multinationals. She was an early adopter of social media and social networking channels using them to build successful online and face-to-face communities.
When & Where
Ristorante Don Giovanni
235 Castro Street
Mountain View,
CA 94041
Tuesday, July 13, 2010 from 11:30 AM to 1:00 PM (PT)
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Hosted By
ASAP Silicon Valley/NorCal
About the 'Game Changer' Thought Leadership Series
For all of us focused on alliances these are exciting times. Silicon Valley is on fire and we are witnessing a paradigm shift once again. With unimaginable speed and scale, a global digital economy has taken hold and transformed the way we work, interact, and collaborate—and entire value chains are being transformed. The market is rewarding those companies that are able to bring innovation to the edge of the enterprise, and expose it in service channels in myriad forms, like SaaS and PaaS. As a result, both consumers and providers are being forced to a new market definition of products and services and go-to-market strategies. More importantly, it is leading us to game changing business models—which will decide the future winners.
For all of us focused on collaboration models these changes couldn't be more important—these models are dramatically changing also—whether we call them alliances, partners or ecosystems. We want to keep you on top of the changes that affect you professionally, because in this world it’s “be disruptive or be disrupted.” So we developed the thought leadership Game Changer Thought Leadership Series as part of our new set of program offerings.
This three-part series will be lead by recognized thought leaders and practitioners, from whom you will gain valuable insights into the worlds of service computing, new customer behavior, shifts in marketing and the marketers’ role, and the alignment of corporate strategy with the development of ecosystems.
